Book Review: The Back of the Napkin by Dan Roam
"The Back of the Napkin" has recently been voted the number 5 best selling business book at Amazon for 2008. Dan Roam is a business consultant and a firm believer in using drawing to solve problems.
Ergebnisse für Innovation
Book Review: The Long Tail by Chris Anderson
A recommended read for those interested in how the new “economy of abundance” is impacting markets, businesses and consumers alike. Although the frequency with which customers purchase niche products may be low, the fact that the tail includes so many different products makes it a lucrative market.
Book Review: The Art of Innovation by Tom Kelley
Kelley, general manager at the design firm IDEO, describes his company’s angle on innovation and the processes that support it.
Book Review: The Myths of Innovation by Scott Berkun
What makes Google, Inc. such a hotbed of innovation? Is it the beanbag chairs, the free gourmet lunches, or maybe the toys and games in shared spaces? Author Scott Berkun goes out in search of the source of ideas, and along the way debunks common misconceptions about innovation, invention, and creativity.
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